Cadbury

Game microsite

Cadbury’s creative agency Pretty Green approached We Are Apps to build an online game celebrating the brand’s sponsorship of the 2012 Olympic Games.

The idea was to create a vault which, if you could unlock the code by tweeting a code number, was opened to reward winners with prizes, included ultra-scarce tickets to Olympics events.

The build was completed in an ultra-tight timescale but was launched to great success with thousands of tweets and shares via other social media.

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Cadbury game microsite

Cadbury game microsite

Cadbury game microsite

Cadbury game microsite

Cadbury game microsite

Cadbury game microsite